The device that attracts top talent.
In a competitive talent market, Mac is a recruitment and retention tool. Employees who choose Mac report higher satisfaction, longer tenure, and greater productivity. We design, deploy, and manage your Mac Employee Choice programme end-to-end.

Retention data that moves budgets
The ROI of an Employee Choice programme is measurable. Reduced turnover alone typically covers the programme cost many times over.
23%
Higher retention
Employees given Mac choice are 23% less likely to leave within 24 months compared to those on Windows-only environments. Source: Forrester, 2023.
92%
Would refuse replacement
92% of employees using Mac for work say they would not accept switching back to a Windows device. The stickiness is real, and so is the recruitment signal.
48%
Prefer Mac-offering employers
Nearly half of tech and professional service candidates actively prefer employers who offer Mac as part of their onboarding. It signals culture before the first day.
How we roll out Employee Choice in your company
A six-phase framework we run with your HR, IT, and change teams. Each phase builds on the last, so the programme lands as a working part of your business, not a hardware refresh dressed up as a benefit.
Three ways to structure the commercials
Design (phase 2) picks the commercial model that fits your HR policy, budget structure, and appetite for asset ownership. These are the three we design around.
The right Mac for every role
We help you design a curated device catalogue that gives employees real choice while keeping procurement, MDM, and support operationally manageable.
What your programme needs to succeed.
Design your Employee Choice programme
Tell us your headcount, current device situation, and HR objectives. We'll design a programme structure, device catalogue, and commercial model that works for your organisation.


